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SOTAROL

The founders of Yogurt Lab and Agra Culture requested a logo for a new restaurant concept for the Twin Cities - SotaRol. Studio Prow worked with the founders to bring their logo vision to life, landing on a handwritten logo style with an Asian-inspired font for the sub-text. Colors are a graphite gray with a poppy red accent over ample white space. SotaRol's in-house marketing team further developed the idea on this new brand into an elegant Asian style fused with a rustic up-north Minnesota twist - think ... buffalo plaid!